REPRESENTATIONS – COMMON STEREOTYPES
AGE
Age isn’t necessarily straightforward: there are many
sub-categories beyond young v old: teens, children, infants, 30-somethings,
mature, middle-aged, elderly/pensioner, and even the mid-life crisis type. I’d advise you to avoid the terms ‘old’ and
middle-aged’, stick with mature or elderly where appropriate. However, in most
regards the key binary opposition is young v old, where the young are
stereotypically less responsible, perhaps criminal, out of control (it wasn’t
like this in my day/young people today…),scholastically/academically weak – yet
perhaps also cunning and conniving. Innocent, pure and naïve can also apply,
especially to younger children and infants. When children are portrayed as
quite adult this is usually meant as critical, and bemoaning the ‘lost
innocence of childhood’. Look out for narratives revolving around new media
technologies; older generations’ ignorance of new media has led to recurring
moral panics over use of the web, violent video games etc. The older are also
negatively stereotyped though as slightly dim, with romantic or sexual
plotlines often used for cheap laughs. Older people can also be represented as
essentially childish. Consider non-diegetic music used and how it may reflect a
target audience of a certain age range (eg jazz older, dance music younger).
Clothing codes, Language used,
especially slang. KEY WORDS: ir/responsible (possibly criminal); im/mature or
foolish v wise/sensible; innocent v cynical;
GENDER
Although we have advanced beyond the crude stereotypes of
women as housewives/mothers and nothing but, this tradition remains alive, if
more subtle. Values that put men as superior to women are described as
patriarchal; a patriarchal society is one in which men dominate power
(matriarchy would be the unlikely opposite).We’re looking for binary
oppositions of strength/weakness; domestic/professional; emotional/unemotional;
victim/hero. Strength is mental as well as physical: men brave, women screaming
helpless victims. The rise of male grooming has narrowed the gender divide
somewhat, as has the rise of so-called metro sexualicons such as David Beckham,
comfortable and secure in their heterosexual identity but happy to take on
traditionally feminine attributes with clothing and grooming as examples. KEY
STEREOTYPICAL IDEAS: physical or mental power/fortitude/strength; hero v
victim; emotionally closed v open or expressive (eg tears); professional v
domestic (housewife, child-rearing)
SEXUALITY
Look out for oppositional gender attributes (a feminine
male, masculine female)Ask yourself if a gay character is being highlighted as
very different or just a typical, everyday bloke/woman. Gay characters often
used for comedy – eg Sean in Corrie – and therefore not treated very seriously.
Lipstick lesbian – positive representation or more about the male gaze?
ETHNICITY
Since 9/11 political issues are frequently involved when we
see certain ethnic groups represented. Religion is a key signifier here – look
out for religious figures being negatively represented and secular
(non-religious)figures being treated more positively. National and regional
identity can also be issues, with the whole question of Britishness and
citizenship often featured. Indeed, Western v non-Western (in terms of
clothing, social attitudes – eg towards women and alcohol – religious practice,
music etc) can be a key binary opposition to look for. The most negative
stereotype, of Muslim Asian/Middle Eastern characters, is actually very similar
to an old stereotype of the Northern Irish: violent, backwards, religious,
fanatical. More sympathetic representations may well focus on issues of social
class & status, though working class black youths are commonly stereotyped
as criminal, a stereotype which is spreading to Asian youths too. With black
youth in particular, we often see heavily Americanised characteristics through
language, dress and musical tastes for example. You may also get white racist
characters to contend with. A key, fundamental question to ask: are different
ethnic groups represented as having more in common than they do differences?
KEY IDEAS: alien/difference; non-/Western; religious v secular (can be linked
to backwards/old-fashioned v progressive/modern)
PHYSICAL ABILITY/DISABILITY
The key thing about disabled characters is their sheer
invisibility! This is easily the most under-represented of all 7 types listed.
The key here is dependence v independence; storylines typically revolve around
the carer, and not so much the individual disabled person themselves. We often
will see physical and mental disability combined, a rather harmful stereotype
in itself. Most disabled characters are those who have had an accident; a
long-established character who then has to deal with issues around this, rather
than someone born with a disability, presumably as its judged the audience can
more easily relate to such a character – this is something to pick up on.
Sexuality is often simply ignored for disabled characters. The handling of
mental disability on TV dramas has been heavily criticised in recent years, and
is usually seen as sensationalised and stigmatising those who suffer from this.
KEY IDEAS: in/dependence; invisible; result of accident; focus on carer; issues
around sexuality
SOCIAL CLASS & STATUS
This has much in common with issues around urban v rural
which can be seen with regional identity. Clothing codes are often crucial, but
so too accent and speech: use of slang v complex language. Possessions
naturally, and housing, are key factors. Camera angles can be used to establish
class difference, as seen in the opening of
Tess of the D’Urbevilles with the minister high up on horseback and the
humble peasant literally beneath him. In dramas with a degree of comedy
(‘dramedy’) the clash between the classes will be used as a source of humour,
the refines tastes of the ABC1s (middle to upper class) clashing with those of
the C2DEs (lower-middle class to working class). Class identity is established
in Monarch of the Glen partially through choice of drink, and the receptacle
(container) it is poured from: from the cheap lager of Shameless to the
decentred brandy of MofG.
The easily offended sensibilities of the middle classes are
also often a source of humour. With working class characters, the key stereotype
tends to revolve around crime, though laziness/dole scrounging can also be
commonly seen. KEY IDEAS: refined/sophisticated v crude/backwards, eg with
language, choice of drinks, clothing; often similar to urban v rural;
power/less; victim v criminal
REGIONAL IDENTITY
Usually the main issue here is urban v rural; advanced v
backwards. Accents can be used for comedy and to signify backwardness – and not
just from the North or Celtic nations: the South West (eg Bristol) accent is
typically used like this (picture a bumpkin saying oh arr, drinking cider and
chewing a straw)Clothing codes are also important in establishing
sophisticated/advanced v backwards, often also tied into an urban v rural
identity. Look out for the latest fashions and sharp clothing v out dated
leisure wear (tracksuit bottoms) or heavy jumpers etc. The Yorkshire
stereotype, for example, is not of your typical Leeds/Sheffield/Bradford city
dweller, but rural. With regards to the Welsh, Scots & N. Irish there also
issues around national identity.
Whether it’s a Geordie, Brummie or Belfast boy though,
there’s often an attempt to highlight some differences but ultimately cast us
all as essentially British and the same, especially through groups of
apparently diverse people coming together (eg Benidorm).Regional Identity and
Social Class & Status are very often linked, though ethnicity can also be a
key factor.
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